Trade Marketing Analyst

About the role

Mondelēz International is looking for a Trade Marketing Analyst in Caracas, Venezuela, to join its Latin America region. The role works with cross-functional global and regional teams to implement brand strategy aligned with the company's vision, supporting profit and loss management, business development plans and new product development. The position sits within Brand & Portfolio Management.

Key responsibilities

• Execute the brand strategy for designated brands and develop product and packaging initiatives
• Implement pricing strategies and plan and run integrated marketing communication and media plans
• Recommend integrated commercial plans and support the development and execution of marketing plans so they meet revenue, profit and share objectives
• Use consumer insights, brand strategy and positioning to build integrated marketing communications and 360-degree campaigns

Required profile

• Experience delivering results, preferably in the fast-moving consumer goods sector
• Clear understanding of the brands and business, and of consumers
• Able to deliver results autonomously and influence stakeholders
• An analytical mindset with a balance of commercial and strategic acumen
• Ability to present a compelling story and manage projects from design to completion